The campaign also features four real-world poker pros in a series of short films.
PokerStars, an online poker platform, has joined forces with Bollywood actor Randeep Hooda for its latest campaign, Play with the OGs. The collaboration aims to increase PokerStars’ presence in the country by using Randeep’s persona to reach a wide audience of poker players, from beginners to experienced ones.
The Play with the OGs campaign highlights the strategy, skill, and thrill of poker. Randeep Hooda leads the campaign, which features three engaging ad films. The films focus on what it means to be a true OG (original gangster) in the world of poker, what makes PokerStars stand out as the premier poker platform, and the grand scale of the tournaments it offers.
In addition to starring Randeep Hooda, the campaign also features four real-world poker pros in a series of short films. These poker pros, including Kanchan Sharma from Agra, Neel Joshi from Pune, Goonjan Mall from Bengaluru, and Siddharth Karia from Ahmedabad, share their stories illustrating the challenges and triumphs in a poker journey, inspiring everyone to take their poker skills to the next level.
Speaking about the campaign, the company said, “We are excited to partner with Randeep Hooda for our Play with the OGs campaign. Randeep’s presence brings authenticity, confidence, and cool-headedness that perfectly aligns with the spirit of poker. Through this campaign, we aim to further solidify PokerStars’ position as a platform for players who are passionate about the game while reinforcing our commitment to enhancing the skill-gaming experience. We are confident this campaign will resonate with both seasoned players and newcomers, creating a significant impact in the world of online poker.”
Speaking on the association, Randeep Hooda said, “It’s truly an exhilarating experience to partner with PokerStars for the Play with the OGs campaign. Poker has always intrigued me as a game of skill, patience, and strategy, and I’m thrilled to be part of a campaign that celebrates these qualities. The tagline ‘Play with the OGs’ resonates with me deeply, and I’m excited to be part of this journey, which brings the excitement and authenticity of poker to players across India. It’s incredible to see how PokerStars is redefining the poker experience while promoting skillful and responsible gaming.”
Play with the OGs campaign aims to make poker accessible and enjoyable for players of all levels, featuring engaging content and promoting responsible play.