How does poker world reach the next generation of players? What will it take to spark the next poker boom?
Enter Frank Cucchiara, known to his fans as Frankie C, a high-stakes pro and content creator who has found the formula to reach millions. Millions of potential players who had perhaps previously never considered the game of poker.
There’s a lot on Frankie’s plate. Not only does he have a new baby at home with fellow pro Kitty Kuo, and is learning Chinese, but the Texas native is constantly working on his passion project, which is to ‘make poker a spectacle.’
The filmmaker is always finding ways to get new eyeballs, detailing his jet-setting poker journey to an ever-growing, engaged audience on YouTube.
Now, Frankie is sharing his skills with Card Player, joining as a brand ambassador and consultant.
“The world is changing,” he said. “Our attention spans are absolutely in the toilet. Card Player Magazine and I are teaming up to make some very fun content. It’s going to be more video based. It’s what is going on in the poker world in the most fun and entertaining ways possible.”
Follow Frankie C on Twitter/X @FrankieCucc and Instagram @frankie_cucc.